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Results of search for 'au:"Mauborgne, Renee "'
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Kim, W. Chan
Mauborgne, Renee
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Market segmentation
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1.
Blue ocean strategy: how to crate uncontested market space and make the competition irrelevant/
W. Chan Kim & Renee Mauborgne
by
Kim, W. Chan
Mauborgne, Renee
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Boston, MA.:
Harvard Business School Press ,
2004
Availability:
Items available for loan:
JKKN Main Library
(3)
Call number:
658.802 KIM, ..
.
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2.
Strategi Laut Biru = Blue Ocean Strategy : Bagaimana Mewujudkan Ruang Pasaran Tanpa Perebutan dan Menjadikan Persaingan Tidak Relevan /
W. Chan Kim dan Renee Mauborgne
by
Kim, W. Chan
Mauborgne, Renee
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Boston :
Harvard Business School Press ,
2005
Availability:
Items available for loan:
JKKN Main Library
(1)
Call number:
658.802 KIM
.
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3.
BLUE OCEAN SHIFT : BEYOND COMPETING : PROVEN STEPS TO INSPIRE CONFIDENCE AND SEIZE NEW GROWTH /
W. CHAN KIM, RENEE MAUBORGNE
by
Kim, W. Chan
[author]
Mauborgne, Renee
[author]
Edition:
First Edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New York :
HACHETTE BOOKS,
2019
Availability:
Items available for loan:
JKKN Main Library
(1)
Call number:
658.802 KIM
.
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